- Gamify Your Mission
When you are throwing an annual gala fundraiser for a non-profit, it’s important that the organization’s mission stays front and center. People need to know who you are, what you do, and what part their support plays in the big picture. But you still want your event to be fun so that people remember they […]
- Setting Auction Goals
It may seem obvious that you should set goals for your fundraising auction, but some organizations have trouble determining appropriate goals based on their audience and the number of lots. I once worked with an organization holding an inaugural gala. I was brought into the process just two weeks prior to the event and focused […]
- Know Your Audience
One of the most common questions I get asked when working with auction committees is what items should be included to raise maximum funds for the organization. The answer? It depends on your audience. A luxury golf package may be worth thousands of dollars, but it will only sell well in your auction if you […]
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