In the previous blog on fund-a-need I described how I first encountered the process in Seattle and then how we brought it south to California. In this blog we will discuss how to optimize your fund-a-need. Begin with the basic definition: A fund-a-need is where the auctioneer asks for a cash donation from the audience. […]

A successful fund a need is a magic moment. The auction stops, the crowd quiets, an emotional story is told, and then BOOM! The whole crowd is swept up in an avalanche of pledges that brings everyone together in support of a common cause. It is the emotional cornerstone of the evening; it is inspiring, […]